Goldwert, Danielle, Sara M. Constantino, Yash Patel, Anandita Sabherwal, Christoph Semken, […], Guilherme A. Ramos, et al. (2026), “A megastudy of behavioral interventions to catalyze public, political, and financial climate advocacy,” PNAS Nexus, 5(1).

• Media Coverage: Stanford Daily

Ramos, Guilherme A. & Leaf Van Boven (2026), "The age of misinformation: Older people exhibit greater partisan bias in sharing and evaluating (mis)information accuracy," Journal of Experimental Psychology: General, 155(1), 197–214.

• Media Coverage: CU Boulder Today, New York Post, ZME Science

Ramos, Guilherme A., Yan Vieites, and Eduardo B. Andrade (2025), “Breaking boundaries: The effects of counter-stereotypical sources on in-group persuasion and out-group dissuasion,” Journal of Experimental Psychology: General, 154(7), 2006–2026

• Brenda M. Derby Memorial Award (Best Student Paper), AMA Marketing and Public Policy Conference, 2021

Elmor, L.*, Guilherme A. Ramos*, Yan Vieites, Bernardo Andretti, and Eduardo B. Andrade (2025), “Environmental sustainability considerations (or lack thereof) in consumer decision making,” International Journal of Research in Marketing, 42(4) Part B, 1203-1228.

• Media Coverage: IJRM Newsletter, Up Next Podcast, Imperial Business School - IB Knowledge

Ramos, Guilherme A.*, Wayne Johnson*, Eric VanEpps, and Jesse Graham (2024), “When consumer decisions are moral decisions: Moral Foundations Theory and its implications for consumer psychology,” Journal of Consumer Psychology, 34(3), 519-535.

Johnson, W.*, Guilherme A. Ramos*, Eric VanEpps, and Jesse Graham (2024), “Refining and expanding applications of Moral Foundations Theory in consumer psychology,” Journal of Consumer Psychology, 34(4), 670-677.

Andretti, B., Yan Vieites, Guilherme A. Ramos, Larissa Elmor, and Eduardo B. Andrade (2024), “Underestimations of the income‐based ecological footprint inequality,” Climatic Change, 177, 66.

Furst, Rodrigo, Rafael Goldszmidt, Eduardo B. Andrade, Yan Vieites, Bernardo Andretti, and Guilherme A. Ramos (2024), “Longitudinal attenuation in political polarization: Evidence from COVID-19 vaccination adherence in Brazil,” Social Science & Medicine, 348, 116783.

Vieites, Y.*, Guilherme A. Ramos*, Eduardo B. Andrade, Carlos Pereira, and Amanda Medeiros (2021). “Can self-protective behaviors increase unrealistic optimism? Evidence from the COVID-19 pandemic,” Journal of Experimental Psychology: Applied, 27(4), 621–631.

Ramos, Guilherme A.*, Yan Vieites*, Jorge Jacob, and Eduardo B. Andrade (2020). “Political orientation and support for social distancing during the COVID-19 pandemic: Evidence from Brazil,” Brazilian Journal of Public Administration (RAP), 54, 697-713.

• Media Coverage: Estadão (op-ed)

Priolo, Giulia, Fereica Stablum, Martina Vascondio, [...], Guilherme A. Ramos, et al., “The robustness of mental accounting: a global perspective,” conditionally accepted, Journal of Consumer Research

Petherick, Anna, Guilherme A. Ramos, Rodrigo Furst, Rafael Goldszmidt, and Eduardo B. Andrade, “Dynamics of sociopolitical polarization and effects of misperception-correcting information around the 2022 Brazilian elections,” conditionally accepted, Nature Communications

Liu, Joyce, Linda Salisbury, Alex Yao, Guilherme A. Ramos, Aylin Cakanlar, Erick Mas, CB Bhattacharya, Gergana Nenkov, and Joshua Dorsey, “Uplifting without overheating: Navigating the intersection of financial and climate vulnerabilities,” under 2nd round review.

*Vieites, Yan, *Guilherme A. Ramos, and Larissa Elmor, "Brand activism or market segmentation? Consumers' reactions to stigmatized representations", under review.

“Inferring greater behavioral consistency for high-income (vs. low-income) consumers,” with Eric VanEpps and Kelly Haws

“Ideologically diverse media consumption predicts vaccination and trust in science,” with Marissa (Dani) Grant, Leaf Van Boven, David Sherman, Ellen Peters, Heejung S. Kim, and David Markowitz